GateHouse Media partnering with Homefinder.com for online real estate platform

GateHouse Media has partnered with Homefinder.com to provide rich real estate search and content for the company's hundreds of websites.

The partnership will provide readers access to Homefinder's network of local listings and 3. million listings nationwide.

Several of GateHouse Media's larger markets are selling HomeFinder.com's products locally to real estate professionals, allowing the paper to bring proven tools to local customers. HomeFinder.com's product set includes enhanced listings, locally targeted media placements and its newly launched Single Property Websites.

GateHouse Media has 80 sites already rolled out on the Homefinder.com platform and plans to have all of its newspapers rolled out by the Fall.

"We were attracted to HomeFinder.com's strength in product development, their commitment to the Real Estate category, and their expanding network of local news sites that drives buyers to property listings," said Craig Besant. Vice President of Classified. "Real Estate is a very local business. At GateHouse we couldn't agree
more. We look forward to leveraging HomeFinder.com's technology platform to generate measurable results for our local real estate advertisers."

HomeFinder.com provides simpler, more valuable online advertising solutions for agents, brokers and builders, combining the brand power of more than 350 local newspaper Web sites with exposure on a national scope, in a platform that tracks every phone call, email and click a consumer makes.

"At HomeFinder.com, we believe that it is important to supply compelling real estate content to consumers in every market," said Tim Fagan, President and CEO at HomeFinder.com. "We are excited to expand our network to over 350 newspapers, and power their real estate search." Partnering with GateHouse will allow the fast growing website to drive more local home buyers, searching for homes through their local news source, to real estate listings. This will further deliver value to real estate advertisers. With the addition of GateHouse, HomeFinder.com will continue to bring valuable listing-based content to home buyers through their local newspaper portals.”   

GateHouse Media is the preeminent provider of local content and advertising in the small and midsize markets. GateHouse's portfolio of products includes 494 community publications and more than 250 related websites that reach approximately 10 million people on a weekly basis.

Owned jointly by three leading media companies, Gannett Co. Inc., The McClatchy Co. and Tribune Co., the HomeFinder.com Network includes The Arizona Republic, Chicago Tribune, The Miami Herald, Los Angeles Times and The Indianapolis Star.